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From its origins in New York in 2002, rag & bone distinguished itself by combining British heritage with directional, modern design. Today, the brand has become synonymous with innately wearable clothing that innovatively melds classic tailoring with an edgy yet understated New York aesthetic. Inspired by a desire to create with authenticity, the importance of quality, expert craftsmanship and attention to detail carry through to the inaugural eyewear collection, launching 2018. Referencing vintage sunglass shapes and focusing on the hinge as an element of style, branding and function, the collection showcases signature clean silhouettes with an inherent integrity.

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From its origins in New York in 2002, rag & bone distinguished itself by combining British heritage with directional, modern design. Today, the brand has become synonymous with innately wearable clothing that innovatively melds classic tailoring with an edgy yet understated New York aesthetic. Inspired by a desire to create with authenticity, the importance of quality, expert craftsmanship and attention to detail carry through to the inaugural eyewear collection, launching 2018. Referencing vintage sunglass shapes and focusing on the hinge as an element of style, branding and function, the collection showcases signature clean silhouettes with an inherent integrity.

SHOP NOW
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What's Hot? Top 20 Sunnies

Shop the hottest sunnies this season.

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100% KIWI STYLE

We are proudly Kiwi owned and operated. We have 15 retail stores throughout New-Zealand and have been helping our customers find the perfect pair of sunglasses since 2004.

We stock sunglasses from the world’s leading brands and are exclusive stockists of emerging NZ brands. Our range is diverse in style, price and function.

Our in store team of sunglass stylists are experts in finding the perfect pair for you. So if you can’t find what you need here or what you choose isn’t quite right we’d love to see you in store.

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